Onto a dinner attended at the weekend with Thea Bregazzi and Justin Thornton of Preen to celebrate their resort 2011 collection. We were at Asia de Cuba at the St Martins Lane Hotel. While I marvelled at the fact ALL of my contemporaries no longer eat carbohydrates (and look fabulously glowy and slimline for it) I sat next to Thea and we happily ate carbs - that dangerous foodstuff known as brown rice - with the Preen Resort 2011 lookbook opened out poster-size in front of us pointing at pieces and jotting notes.
Here's a preview, with commentary from the designers.
Hearing Thea explain resort so simply was pure pleasure. Time was it was known as "Cruise" but only 0.00001% of the world population go on Cruises in December so Resort it has become, and I properly love it. The fashion-geek I am, I spent all weekend perusing resort and made myself a little trend report on Powerpoint for posterity
Indeed so good is the Preen resort, and pre-fall collection, that the couple - who have a 20 month old daughter named Fauve - have said that these in-between ranges have been tripling in sales season on season. "We launched our resort line 2008 and since then it has become a significant part of our business."
Looking at it you can see why. I am particularly loving their new full above-knee skirt shape, the shade of Preen red the designers use, and the animal print. Have decided every single item in the collection ought to take residence in my wardrobe asap.