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Unknown HOW MUCHHH??? Monday, May 10, 2010 Posted by Fashion Editor at Large Sometimes the luxury end of the fashion industry floors me with how out of touch it can be with those of u... 5


Posted by Fashion Editor at Large

Sometimes the luxury end of the fashion industry floors me with how out of touch it can be with those of us who live what I would term "ordinary lives." I live a fairly ordinary life. In my ordinary life, I need a pair of shorts to run around in on holiday. And what better than a pair in khaki canvas, a bit like the ones above. Here they are again in detail: 
This is the bit of the post in which I become indignant, self righteous and shocked, for these shorts by Balmain cost £1,105 on Net-a-Porter. Even typing in the figure makes me ripple with laughter. £1,105!!!! Hahaha. My friend Iqua showed them to me. I can see her now shaking her head at the ridiculousness of it. I quite agree. Between us we have clocked up some 30 years in this business and we have never seen such a bonkersly overpriced garment. This is inverse Balmainia. The people who run the label have clearly lost their grip on even the outer fringes of the real world.

WHY does this pair of shorts cost £1,105? What about the production of them makes them so expensive? Their cost price must surely be no more than £30-40. To my eyes nothing can justify the cost, except perhaps that somewhere an Oligarch's status-obsessed wife is willing to pay £1,105 for them because in her world Balmain is cool. If that is the case, then we are talking exploitation. Whatever way you look at it, it's wrongheaded.

There are pairs almost identical to these shorts in TopShop and New Look (it took two minutes to find them online). Here is the New Look pair at £10.
There is a difference between the two, but they are not £1,095 different.

For those of you with more money than sense you can buy the Balmain ones here.
The New Look ones can be purchased here.

Images: Net a Porter and New Look
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