Additional research Bethan Holt
Last week we explored aspects of Teddy Boy style. This week we delve into the even more influential-for-now Mod style...
Incidentally, British high street fashion retailers have reacted to the Mod influence shown in pre-fall and catwalk collections for Autumn/Winter 2011, so be prepared for an onslaught.
|The Mod and his Moped were inseparable (image from 60smodfox.blogspot.com)|
|The Beatles in moddish mode with their sharp suits and chelsea boot/winklepicker hybrids (image from last.fm)|
|The details here- the contrasting lapel and skinny collar- scream Mod (Celine Pre-Fall 2011)|
In 1966, The Kink's 'Dedicated Follower of Fashion' signified just how much the Mod generation had permeated the national consciousness- they had become so big that they were now worthy of a highly public mocking. According to The Kinks, Mods were all 'eagerly persuing the latest fads and trends' and could alter their attire at a moment's notice- 'one week he's in polka dots, the next week he's in stripes'.
|A Chelsea Boot try on session (Image from thesongsthatpeoplesing.wordpress.com)|